Praiz is a tool designed to extract actionable and accurate data from conversations, making it easier for businesses to manage information. It automates the process by integrating data directly into customer relationship management (CRM) systems, saving teams time and reducing errors.
Praiz analyses interactions to identify key insights and actions to be taken, improving decision-making and responsiveness. In short, Praiz simplifies data collection and integration, optimising the flow of information in CRM systems.
We're not another note taker...
Praiz does more than just summarize all your meetings. Using the best transcription available and a tailor-made Gen-AI extraction technology, we automatically load all the information you need into your CRM.
Actionable insights to fuel your growth:
With your CRM filled with accurate data, you're not blind anymore. Praiz unlocks a new world of actionable insights to better pilot your team. Figure out which pitch works the best, the features you miss, and much more.
Easy set-up & integrated with your tools:
Praiz can record your meetings from Zoom, Teams and Google Meet, as well as VoIP calls from Aircall and more. No need to change the tools you love, we're already connected to them!
Features you'll love:
Sales teams spend a disproportionate amount of time on manual data entry, sifting through call recordings, and trying to piece together what was actually said in a client meeting three weeks ago. Praiz was built to solve that problem. It is a conversation intelligence platform that automatically captures, transcribes, and analyzes every customer-facing interaction, then pushes structured, actionable data directly into your CRM, without any human intervention.
At its core, Praiz records calls and video meetings from the tools your team already uses: Zoom, Google Meet, and Microsoft Teams for online meetings, and VoIP platforms like Aircall and Ringover for phone calls. Transcription is available in over 100 languages with a level of accuracy that the platform describes as best-in-class, relying on dedicated models rather than generic speech-to-text engines.
What sets Praiz apart from basic transcription tools is its Custom AI Agents layer. Rather than simply producing a transcript and leaving you to extract meaning from it, you can configure AI agents tailored to your exact sales process: extracting budget information, identifying objections raised, capturing next steps, flagging competitor mentions, or scoring calls against a defined methodology like MEDDIC or BANT. Ready-to-use agent templates are available out of the box, and you can build your own from scratch to match specific workflows.
All of this feeds into CRM Autofill, arguably the most operationally significant feature in the product. Once a call ends, Praiz automatically populates the relevant fields and notes in your CRM with the data extracted by your agents. This works natively with Salesforce, HubSpot, Pipedrive, Microsoft Dynamics 365, Zoho CRM, Attio, and Planhat, and custom webhook integrations are available for less common CRMs and ATS platforms. Reps no longer have to type up meeting summaries or update deal stages manually; the CRM reflects the reality of the call within minutes.
Beyond automation, Praiz provides insights into conversations across your team’s interactions. Sales managers can identify which pitches lead to deals, where deals tend to stall, what objections come up most frequently, and how individual reps perform on key talking points. This makes it a valuable coaching tool, not just a documentation tool. The platform also supports automated summaries and alerts, so relevant stakeholders can receive summaries of key calls without having to log in and search.
On the security front, Praiz uses TLS 1.3 and AES-256 encryption, is GDPR-compliant, and the company explicitly states that customer data is never used to train AI models-a factor that is particularly important for businesses handling sensitive client conversations.
Praiz structures its offerings around two main plans: Professional and Enterprise. The Professional plan includes the full set of core features and is designed for sales teams that want to automate CRM updates and gain insights from their conversations. The Enterprise tier adds dedicated support, a public API, custom workflow configuration, and an SLA, making it the right choice for larger organizations with specific compliance, integration, or scaling requirements.
A free trial is available upon request, with access granted following a call with the Praiz team to discuss the setup. Pricing for the Professional plan is not publicly listed and requires a direct conversation with the sales team. Estimated figures from third-party directories suggest a starting price of around $30 per user per month, but this should be confirmed directly with Praiz.
| Plan | Key features |
|---|---|
| Professional | Recording & transcription (100+ languages), Custom AI Agents, CRM Autofill (notes + fields), native integrations with HubSpot, Salesforce, Pipedrive, Zoho, MS Dynamics 365, Attio & Planhat, custom CRM/ATS integration via webhooks, conversation insights |
| Enterprise | All Professional features, personalized team onboarding, a dedicated Customer Success Manager, unlimited AI consulting hours, an SLA, a public API (webhooks), custom CRM integrations, and custom workflow configuration |
| Free Trial | Available upon request; access granted following an onboarding call with the Praiz team |
1️⃣ If you are a freelancer or consultant:
Managing client relationships as an independent professional means every sales call counts, and consistent follow-up is often the difference between closing a deal and losing it. If you’re tracking a relatively small number of accounts, a lightweight CRM with built-in call tracking may be a better fit than a full-featured conversation intelligence suite. NoCRM is worth considering in this context: it is designed specifically for salespeople who want to move fast without getting bogged down in complex pipeline configuration, and it keeps Focus on next action rather than on data entry. Salesflare is another option, particularly if you rely heavily on email and LinkedIn for prospecting; it pulls data from those channels automatically and requires minimal manual input to keep your pipeline up to date. Both fall into a different category than Praiz but address a real need for independent professionals who want their CRM to feel like less work, not more.
2️⃣ If you're a startup:
For early-stage teams building out a sales function, the question often arises as to whether to invest in a conversation intelligence solution before the sales process itself is fully defined. MeetGeek is a solid starting point: it automatically records, transcribes, and summarizes meetings, integrates with HubSpot and Notion, and is priced at a level that makes sense before you have a large enough team to justify the per-seat costs of a more specialized tool. HubSpot, particularly its Sales Hub, is also a good fit here; in the early stages, the conversation recording features built into the platform may be sufficient, and keeping everything within a single ecosystem avoids integration complexity. As your call volume grows and CRM data quality becomes more strategically important, a tool like Praiz becomes increasingly justified.
3️⃣ If you are an SMB or a mid-sized company:
At this scale, the cost of poor CRM management becomes quantifiable. Deals fall through the cracks, forecast accuracy suffers, and onboarding new reps takes longer when there is no reliable call library to draw from. Pipedrive, with its AI-powered features and call logging capabilities, handles a significant portion of the workflow for teams already comfortable with that ecosystem. Aircall is particularly relevant if your team handles a high volume of outbound calls; its native analytics and CRM integrations provide robust call tracking, though they fall short of the AI-driven insights that Praiz specializes in. For teams that have standardized on Salesforce, it’s also worth evaluating what native Einstein features are available before adding a third-party solution.
Otherwise, these other software programs may also be a good alternative to Praiz.No resources currently available.
