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Portant is a document automation platform designed to enhance team efficiency by simplifying the creation, management, and signing of documents. By integrating tools such as Google Workspace and HubSpot, it allows users to create customized workflows without the need for development skills. Portant streamlines the generation of proposals, contracts, and other documents while automating repetitive administrative tasks.
This automation enables teams to focus on higher-value activities, thereby increasing overall productivity. With this solution, businesses can save time spent on document management while optimizing their operational processes.
Eliminate unnecessary manual work
Portant removes manual data entry from your life, saving you the time and effort of copy/pasting or retyping. Some businesses spend up to 70 days per year on admin, much of which could be automated. Portant is a document automation solution that enables efficiency gains so you can get back to the important stuff.
Optimise document approvals with eSignatures
Research shows that if you use eSignatures, 80% of agreements are completed in less than a day, and 44% in less than 15 minutes. If you're not automating your contract and agreement processes, you're missing out on potential efficiency gains or even revenue!
Make your documents more accurate
Typos should be a thing of the past. With Portant, you won’t have to worry about mistakes from copying and pasting or manual data entry. Plus, your formatting is guaranteed to be consistent on all your documents.
Automate how you share & save your documents
Never type the words "Sorry, this time with attachment" again. Portant automates sharing documents via custom emails and files the documents automatically (with a consistent naming structure).
Built into Google Workspace
Mail merge with the tools you already use - Google Docs, Sheets, Slides and Forms (Forms to Docs, Sheets to Docs and more) Portant's document automation solution is integrated into the Google Workspace, so it’s available on the platforms you’re comfortable with. Automate within Google Workspace to turbo charge your workflows, so you can hit all your goals.
Portant is a document automation platform founded in Australia in 2021, purpose-built to connect Google Workspace with the CRM and business data sources that teams already use. Trusted by over 40,000 teams and 600,000 users, it allows organizations to auto-generate contracts, proposals, invoices, reports, certificates, and any other repeatable document type from their existing templates in Google Docs, Sheets, or Slides, without writing a single line of code. The tagline is straightforward: replace the copy-paste work that consumes hours every week with a workflow that runs automatically.
Portant offers three plans across its document automation product, with a free tier and two paid options. All plans include a free trial to test paid features before committing. The Teams plan includes five seats, with additional users available at $30 per month each.
| Plan | Price | Key inclusions |
|---|---|---|
| Free | $0 / 1 user | Document workflows, template gallery, eSignatures, PDF export, Gmail delivery, chat and email support, HubSpot and Google Workspace integrations |
| Pro | $49/month / 1 user | Everything in Free, plus PDFs without Portant branding, send emails from Gmail aliases, review document block (approval workflows), multiple eSignatures per document, email tracking |
| Teams | $149/month / 5 users (additional users $30/month each) | Everything in Pro, plus shared workflows, custom branded eSignature portal, custom eSign confirmation links, personal and team folders, team admin panel, priority support |
| Enterprise | Custom pricing, contact sales | Advanced security, custom billing, dedicated support, tailored onboarding for large-scale deployments |
A free-forever plan is available with no time limit. The Pro and Teams plans both offer a free trial to test paid features before any charge is applied.
1️⃣ If you are a freelancer or consultant:
For a solo operator who primarily needs to automate invoices or proposals from a spreadsheet, Autocrat is a long-standing free Google Sheets add-on that covers basic mail merge and document generation within Google Workspace with no subscription required. It lacks eSignatures and multi-step workflows, but for simple, recurring document generation it does the job at zero cost. Document Studio is a more feature-rich Google Workspace add-on with a one-time purchase model, covering similar functionality to Portant's free plan and more, including conditional logic for document content, which is useful for proposals that change based on client type or project scope.
2️⃣ If you are a startup:
Startups in active sales mode who want to professionalize their document workflows quickly without a heavy investment should look at PandaDoc. Starting at $19 per user per month, it covers document creation, eSignatures, payment collection, and CRM integrations including HubSpot and Salesforce. It is not Google Workspace-native, but it is a polished, purpose-built sales document platform that handles proposals and contracts more elegantly than Portant on the output design side. For startups already deep in the HubSpot ecosystem, HubSpot Quotes as a native feature handles basic proposal generation without any additional tool, though its flexibility is limited compared to what Portant can produce through Google Docs templates.
3️⃣ If you are an SMB or mid-market company:
At this scale, reliability, advanced workflow logic, and team management become the deciding factors. DocuSign combined with its Gen for Salesforce or similar CRM integrations is the enterprise-grade option for organizations with complex legal requirements, dedicated sales operations teams, and a need for auditability at every step. The price point is significantly higher, but the depth of approval workflows, redlining capabilities, and compliance features justify it for legally sensitive document volumes. Formstack Documents is another mid-market option that bridges HubSpot, Salesforce, and other CRMs to document generation with strong conditional logic support and Microsoft Word template compatibility, which directly addresses one of Portant's key gaps for teams not fully committed to Google Workspace.